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Constrain your teams to encourage fresh thinking

Amazon F3 (Fresh, Food, Fast) is an Amazon subsidiary company that powers grocery delivery and pick up service for Prime Now and Whole Foods Markets in 8 countries.

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Amazon F3 (Fresh, Food, Fast) is an Amazon subsidiary company that powers grocery delivery and pick up service for Prime Now and Whole Foods Markets in 8 countries. Read this report to learn how Amazon's internal software development teams operate, the mechanisms they use and how they use constraint to drive innovation.